1963 Ponsita Orange Crate Label, Vintage Valencia Lithograph, Juan Pons Tabernes de Valldigna

Original lithographic fruit crate label for the brand 'Naranjas Ponsita', printed in 1963 in Valencia, Spain. This piece features high-quality commercial artwork typical of the Spanish citrus export boom.

Produced for the distributor Juan Pons, located at Gran Vía Germanías 38 in Tabernes de Valldigna (Valencia), the label depicts traditional Valencian iconography. The illustration shows children in regional costumes with a donkey carrying orange baskets, representing the artisanal heritage of the region. It was printed by Gráficas Valencia, a workshop noted for its contribution to mid-century advertising art.

Features and Details:
- Period: 1963 (Dated on lower margin)
- Technique: Offset Lithography
- Size: Approximately 19 cm x 18 cm (7.5 x 7.1 inches)
- Material: Paper
- Condition: New old stock. Excellent color saturation. Very minor edge toning and handling marks consistent with age.

This item serves as a significant document of Spanish industrial history and graphic design. It is intended for collectors of advertising ephemera, citrus industry history, or as a decorative element for authentic vintage interiors.